Step into the world of one of the most renowned storytellers of our time – Jeffrey Archer. With over 275 million copies of his books sold globally during his 40-year writing career, Jeffrey’s exceptional storytelling skills have captured the minds of readers worldwide. It was a pleasure to interview the English novelist and former politician at the prestigious Emirates Literature Festival in Dubai, where he shares his creative process, insider tips on writing page-turners, and the secrets behind his literary success. Tune in now for a fun and unexpected conversation with a man who is widely regarded as the greatest storyteller of our age.
03:00 Jeffrey’s creative process
04:45 How society’s book-reading habits have changed
08:02 Is storytelling innate?
09:12 Writing his first book
10:44 Identifying stories that are worth sharing
14:42 Where Jeffrey draws inspiration from
21:19 Who Jeffrey compares himself to
24:55 Jeffrey’s greatest critics
28:58 Working with Margaret Thatcher
32:11 The Ukraine war
39:10 Jeffrey’s opinions on football
44:40 Jeffrey’s opinions on Rishi Sunak
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