James Smith is one of the most outspoken fitness experts on social media, earning himself millions of loyal followers. Known for his brutal honesty and debunking fitness myths, James has become the world’s fastest-growing online personal trainer. In this episode, James shares exclusive insights into his early days as a personal trainer and how he has amassed millions of followers across various social media platforms. We also discuss building resilience, the importance of failure, and James’s journey to finding happiness and balance. If you’re in Dubai, you can catch James Smith live on his show ‘The C Word’ on Oct 28, 2022.
02:37 About James Smith
04:54 How most PTs market themselves
08:56 What is happiness?
10:53 James Smith’s Trifecta
13:45 Why James likes calling people out on their BS
18:19 Winning vs losing
21:05 Building resilience
25:19 James’s social media
31:27 James’s first successes
39:29 How James creates content
45:18 The truth about work-life balance
46:58 James’s latest book
53:57 Favourite books
56:40 Favourite podcasts